Brilliant Earth Employees: 101-500 Sector: Jewelry Established: 2005 San Francisco, CA

We are passionate about cultivating a more transparent, sustainable, and compassionate, and inclusive jewelry industry.


Brilliant Earth started by creating a rigorous protocol for diamond sourcing that goes beyond current industry practices: Beyond Conflict FreeTM Diamonds which are selected for their ethical and environmentally responsible origins.

They were one of the first jewelers to offer blockchain-enabled diamonds at scale, to provide traceability of a diamond’s origin and ownership. Choosing a Brilliant Earth diamond offers unparalleled transparency of your diamond’s provenance.

Brilliant Earth strives to use 100% recycled precious metals to minimize the footprint and help diminish the negative impacts of metal mining.

Precious metals can be recycled repeatedly without degrading their integrity, which means it doesn't compromise quality or beauty to make sustainable jewelry.

Key People
Beth Gerstein Co-founder Beth has served as Brilliant Earth Group, Inc.’s Chief Executive Officer and a member of the board of directors since its formation. She co-founded Brilliant Earth, LLC in 2005, serving as its co-Chief Executive Officer until March 2021 and a member of its board of managers from its founding until September 2021, and has served as Brilliant Earth, LLC’s Chief Executive Officer since March 2021. Ms. Gerstein received a Bachelor of Science in Biomedical and Electrical Engineering from Duke University, a Master of Science in Electrical Engineering from Massachusetts Institute of Technology, and an MBA from the Stanford University Graduate School of Business.
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