41 Best Business and Digital Tools (2023)

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Business and Digital Tools to Help You Start and Scale Your Social Enterprise

These digital tools and resources can be incredibly beneficial for social entrepreneurs and impact professionals, streamlining many tasks and allowing them to focus on their business.

We only recommend digital tools and resources we have vetted and/or used. We have tried hundreds of tools and resources throughout the years and we’ve found these to be essential to growth, productivity, collaboration, and design.

Design & Collaboration Tools

Canva

Canva - Digital Business Tools to Help You Start and Scale Your Social Enterprise

Canva is an online design platform that makes it easy for anyone to create beautiful designs. It features a wide range of tools and features that allow users to create custom designs quickly and easily. With Canva, users can create logos, illustrations, posters, flyers, business cards, brochures, infographics, social media posts and more in minutes.

Pricing:

Free Tier – Yes
Pro – $12.99/m – 30 Day Trial | Canva Pro Subscription – Click here
Teams – $14.99/m

Figma

Figma

Figma is an online design platform that enables users to collaborate on the creation of interactive, high-fidelity designs. It’s an end-to-end solution that lets teams work together on visuals, UI/UX projects, and animations.

The platform is particularly well suited for web and mobile applications, but it also allows efficient production of illustrations, wireframes, logos, presentations, and more.

At its core, Figma provides a powerful suite of tools that allow teams to quickly create professional designs with just a few clicks.

Pricing:

Free Tier – Yes
Professional – $12/m
Organization – $45/m
Enterprise – $75/m

Miro

Miro

Miro is an online collaboration platform that allows teams to work together in real time on a shared whiteboard. It enables users to brainstorm, plan and communicate visually through the use of sticky notes, shapes, images, videos and other multimedia elements.

Miro also provides features like custom templates, storyboarding tools, and integrations with over 200 popular apps and services to facilitate the collaborative process.

Pricing:

Free Tier – Yes
Starter – $8/m
Business – $16/m

Email Marketing Tools

MailerLite

MailerLite

MailerLite is an intuitive email marketing service that helps businesses of all sizes manage customer relationships. With features such as automation, landing pages, and signup forms, MailerLite makes it easy to create engaging campaigns.

It also offers a wide range of analytics and reporting features so users can monitor their progress and optimize campaigns for maximum effectiveness.

Pricing:
Free Tier – Yes
Growing Business – starts at $9/m
Advanced – starts at $19/m

Omnisend

Omnisend

Omnisend is an all-in-one marketing automation platform that helps businesses increase engagement and conversion rates through smarter email and SMS campaigns.

It integrates with many popular ecommerce platforms and provides users with easy-to-use features such as audience segmentation, personalized content creation, A/B testing, and automated trigger flows.

By utilizing Omnisend’s powerful insights, customers can create smart campaigns to reach the right person at the right time with the right message.

Pricing:
Free Tier – Yes
Standard – $16/m
Business – $59/m

GetResponse

GetResponse

GetResponse is an all-in-one marketing platform designed to help businesses of all sizes reach their target audience. It enables users to grow their business with features such as email automation, landing pages, webinars, and forms.

With extensive analytics tools and real-time insights into customer engagement, GetResponse helps maximize the return on investment for any marketing campaign.

Pricing:
Free Tier – No
Email Marketing – $19/m
Marketing Automation – $59/m
Ecommerce Marketing – $119/m

Flodesk

Flodesk

Flodesk is a powerful email marketing platform that enables businesses to create stunning newsletters, automated workflows and forms.

With features such as custom templates, drag-and-drop content editor, and analytics reports, Flodesk makes it easy to design beautiful emails that engage subscribers.

Read the full Flodesk breakdown.

Additionally, Flodesk’s subscription plans are affordable and offer access to premium features like A/B testing & advanced automations.

Pricing:
Free Tier – No
Email – $38/m
Checkout – $38/m
Everything – $64/m

50% off your first year of Flodesk

Mailchimp

Mailchimp

Mailchimp is an online marketing platform for creating, sending and tracking email campaigns. It allows users to easily design their emails and newsletters, build targeted contact lists, automate messages based on customer behavior and analyze in-depth reports about user interactions.

Mailchimp provides a comprehensive suite of tools designed to help businesses reach customers and grow their brand.

Pricing:
Free Tier – Yes
Essentials – $13/m
Standard – $20/m
Premium – $350/m

Video Production/Creation Tools

Wistia

Wistia

Wistia is a video platform for businesses that enables them to host, manage, and optimize their video content. It provides features such as video analytics, marketing automation tools, password protection, and channels to organize videos.

Wistia helps businesses unlock the power of video by making it easy to create an engaging online experience that drives conversions and increases customer retention.

Pricing:
Free Tier – No
Plus – $24/m
Pro – $99/m
Advanced – $399/m

Animoto

Animoto

Animoto offers a versatile array of video features that empower users to create stunning and engaging videos with ease.

Their user-friendly interface allows for seamless customization, enabling individuals and businesses to craft unique content tailored to their needs.

With a vast library of pre-designed templates, users can effortlessly add their own photos, videos, and text to tell their story. Animoto also provides a diverse selection of music tracks, ensuring that the audio complements the visuals perfectly.

Additionally, the platform offers powerful editing tools, including the ability to trim, cut, and rearrange clips, as well as add transitions and effects for a polished look.

Whether you’re creating personal memories, promotional content, or educational videos, Animoto’s features make the video creation process accessible and enjoyable for all.

Pricing:
Free Tier – Yes
Basic – $16/m
Professional – $29/m
Teams – $79/m

Wondershare Digital Tools – Filmora

Filmora

Filmora is a powerful yet easy-to-use video editing software developed by Wondershare. It features a range of quick and easy tools to create stunning videos and customize them with effects, transitions, filters and much more.

With its intuitive interface and rich editing functions, Filmora enables users to create professional-looking videos with minimal effort.

Pricing:
Free Tier – No
Annual Plan – $49/year
Lifetime Plan – $79/one time payment

Vidyard

Vidyard

Vidyard is a cloud-based video platform that helps businesses manage, share, and analyze their videos. It allows users to easily upload and host videos, customize and optimize them for different devices and channels, as well as track viewership data and engagement insights.

Vidyard’s suite of tools empower businesses to better understand their customer’s journey with video content, enabling them to make more informed decisions about how they use it in their marketing strategy.

Pricing:
Free Tier – Yes
Pro – $19/m
Business – Custom

Screencast-O-Matic

Screen O Matic

Screencast-O-Matic is an online video platform that allows users to easily create and share screen recordings. It features powerful editing tools, an intuitive user interface, and the ability to publish videos directly to social media platforms.

Its free version offers basic recording and editing capabilities while its paid subscription plans unlock unlimited video length and advanced editing tools to produce high-quality content quickly and efficiently.

Pricing:
Free Tier – Yes
Deluxe – $4/m
Premiere – $6/m
Max – $10/m

Loom

Loom

Loom is a free video communication tool designed to help teams and individuals communicate more efficiently. It offers an easy-to-use interface, allowing users to create quick and engaging video messages from their desktop or mobile device.

With features such as screen recording and annotation, team collaboration tools, custom branding capabilities, and more, Loom provides an effective way for users to communicate with colleagues, partners, and customers in a personalized and meaningful way.

Pricing:
Free Tier – Yes
Business – $12.50
Enterprise – Custom

Website Builders Tools

Webflow

Webflow

Webflow is a web development platform that allows users to design, build and launch responsive websites without writing code. It offers an intuitive visual editor that enables users to create pixel-perfect designs by dragging and dropping elements onto the page.

Additionally, Webflow provides powerful CMS tools for content management, allowing users to easily manage their website’s content from one location.

Pricing:
Free Tier – Yes
Basic – $18/m
CMS – $29/m
Business – $49/m

Softr

Softr Build web apps no code

Softr is an innovative no-code website creation platform that empowers users to construct visually appealing and high-functioning web apps or portals without requiring technical expertise.

Utilizing its extensive selection of customizable templates, intuitive drag-and-drop interface, and powerful functionality, Softr enables creators to effectively build engaging online experiences while seamlessly integrating with popular tools such as Airtable, Zapier, and Google Analytics.

Pricing:
Free Tier – Yes
Basic – $59/m
Professional – $167/m
Business – $323/m

Squarespace

Squarespace

Squarespace is a cloud-based web hosting platform designed to help businesses and individuals create stunning websites, blogs, and online stores quickly and easily. It offers a range of customizable templates, built-in analytics, powerful marketing tools, and 24/7 customer support.

With Squarespace’s suite of versatile features, users can create beautiful digital experiences that look great across all devices and platforms.

Pricing:
Free Tier – No
Personal – $23/m
Business – $33/m
Commerce – $36/m

bubble

Bubbli.io

Bubble.io is an easy-to-use platform that makes it easy to create powerful web applications without the need for coding. It provides a drag-and-drop editor which simplifies the task of designing and building complex interactive applications, and its cloud hosting infrastructure ensures scalable performance.

With a wide range of features and plugins, Bubble.io enables users to develop sophisticated web apps with ease, making it an ideal choice for entrepreneurs, developers, and business owners alike.

Pricing:
Free Tier – Yes
Personal – $29/m
Professional – $129/m
Production – $529/m

Shopify

Shopify

Shopify is a leading eCommerce platform that enables businesses of all sizes to create an online store, manage and process payments, track orders, and ship products easily. It provides a range of tools and features to help entrepreneurs build beautiful websites, integrate social media marketing campaigns, and more.

Shopify also offers professional services such as website design, search engine optimization (SEO), content writing, customer service training and more to ensure businesses succeed with their online presence.

Pricing:
Free Tier – No
Basic – $39
Shopify – $105/m
Advanced – $399/m

Glide

Glide

Glide is an app building platform that makes it easy to create powerful mobile apps quickly, without any coding required. It uses a visual builder and leverages Google Sheets as a backend, allowing users to easily connect their data.

Glide also provides features like custom components and flexible styling, allowing developers to create sophisticated applications that look and feel native on both iOS and Android devices.

Pricing:
Free Tier – Yes
Starter – $25/m
Pro – $99/m

CRM Tools

Hubspot CRM

Hubspot CRM

HubSpot CRM is a free customer relationship management (CRM) software program designed to help businesses track interactions with customers and prospects.

It enables users to manage, store, and organize contacts, log activities, track deals and tasks, create email templates for marketing campaigns, create automated workflows for sales processes, and generate reports.

Additionally, HubSpot CRM integrates with other HubSpot products such as its Marketing and Sales Hubs for a comprehensive platform to enable businesses to better understand their customer relationships through each stage of their journey.

Pricing:
Free Tier – Yes
Starter – $30/m
Professional – $1600/m

Zoho CRM

Zoho CRM

Zoho CRM is a comprehensive customer relationship management solution that enables businesses to acquire, retain, and serve customers in an efficient and streamlined manner.

It provides users with powerful automation tools, custom modules, and integrated third-party apps that help to effectively manage sales, marketing, customer service and support operations.

Zoho CRM also offers advanced analytics and reporting capabilities to measure performance and success metrics of business processes.

Pricing:
Free Tier – Yes
Standard – $20/m
Professional – $35/m
Enterprise – $50/m

Keap CRM

Keap CRM

Keap CRM is a powerful customer relationship management software that helps businesses streamline their customer outreach and automate mundane tasks. It enables users to create an effective sales pipeline, track customer interactions, stay organized with task management tools, and manage client leads quickly and easily.

Keap CRM offers a comprehensive suite of features including automations, contact segmentation, customizable forms and emails, integrated payments, reporting and analytics, custom branding options, and more.

Pricing:
Free Tier – No
Pro – $149/m
Max – $199/m

Bonsai CRM

Bonsai CRM

Bonsai CRM is a cloud-based customer relationship management (CRM) platform designed to help small and medium-sized businesses streamline the sales process. It offers robust features such as contact and deal management, email automation, and reporting for an effective sales pipeline.

With its intuitive user interface and comprehensive feature set, Bonsai CRM enables organizations to manage customer relationships more efficiently and increase sales opportunities.

Pricing:
Free Tier – Yes
Starter – $24/m
Professional – $39/m
Business – $79/m

Pipedrive

Pipedrive CRM

Pipedrive is an intuitive Customer Relationship Management (CRM) platform specifically designed for sales teams. It is a powerful lead and contact management system that offers an array of features to help users manage their contacts, sales pipeline, deals, tasks and more in an organized manner.

Pipedrive also supports collaboration between multiple users within a company, as well as with external partners and customers to further streamline the sales process.

Pricing:
Free Tier – No
Essential – $19.90
Advanced – $34.90
Professional – $59.90

Zendesk CRM

Zendesk CRM

Zendesk CRM is a customer relationship management platform that helps businesses improve customer service and create more meaningful connections. It provides features such as ticket tracking, customer profiles, automation of often-used customer communication, reporting and analytics, call center integration and more.

Zendesk CRM also includes powerful collaboration tools like live chat, rich data insights from multiple sources, and the ability to customize the platform for each individual business’s specific needs.

Pricing:
Free Tier – No
Team – $19/m
Growth – $49/m
Professional – $99/m

HR & Payroll Tools

Deel

Deel

Deel’s payroll platform is an efficient way of managing employee paychecks. It offers businesses customizable, automated payroll processing with tax compliance and professional advice from international experts.

Deel provides secure, transparent payments and supports multiple payment methods including direct bank transfers, debit cards and digital wallets.

Pricing:
Free Tier – No
Contractors – $49/m
EOR Employees – $599/m

Gusto

Gusto

Gusto is an all-in-one payroll, benefits, and HR platform that offers businesses a simple solution to managing their finances. It automates the process of paying employees, calculating taxes, and filing payroll reports with the government.

Gusto also provides business owners with other features such as health insurance, 401(k) retirement plans, time tracking tools and employee self-service portals to help them manage their workforce more effectively.

Pricing:
Free Tier – No
Simple – $40/m
Plus – $60/m

Oyster

Oyster HR

Oyster HR is an online Human Resources solution designed to provide users with a comprehensive suite of tools that enable them to effectively manage their entire workforce.

Oyster’s platform offers features such as employee records, onboarding and offboarding, payroll management, time tracking, performance reviews, training, and much more.

With its intuitive user interface and advanced analytics capabilities, Oyster HR helps companies efficiently manage their people operations through automation and insights.

Pricing:
Free Tier – No
Contractors – $29/m
Employee – $599/m

Podcast Tools

Transistor

Transistor

Transistor is a podcast hosting platform that makes it easy to start, manage, and grow your podcast. It offers features like episode distribution, website hosting, media storage and analytics, giving you all the tools you need to create a successful podcast.

Additionally, Transistor provides advanced features such as custom domains and enterprise-level security for large podcasts with an audience of millions.

Pricing:
Free Tier – No
Starter – $19/m
Professional – $49/m
Business – $99/m

Descript

Descript

Descript is a powerful audio editing platform specifically designed for podcasting. It allows you to record multiple tracks, edit them together in real time, add music and sound effects, fine-tune your recordings with its built-in noise cancelling technology and adjust the timing of individual words or phrases.

In addition, Descript also offers an array of options for exporting podcasts as MP3 files or publish directly to hosting services like SoundCloud or YouTube. Finally, it integrates with popular transcription tools so you can use transcripts to easily search through your audio files.

Pricing:
Free Tier – Yes
Creator – $15/m
Pro – $30/m

Riverside

Riverside fm

Riverside.fm is a podcast hosting platform that simplifies the process of creating and managing podcasts. It provides users with customizable templates, audio editing tools and analytics to help them create engaging content quickly and easily.

With its intuitive dashboard, Riverside.fm enables creators to manage their podcast episodes, subscribers, listeners and more efficiently in one place—all at an affordable price.

Pricing:
Free Tier – Yes
Standard – $19/m
Pro – $29/m

Project Management Tools

Monday

monday.com

Monday.com is a powerful project management tool that helps teams collaborate more effectively and stay organized. It offers unique features such as visual boards, automated workflows, and real-time updates, allowing teams to easily track tasks, prioritize workloads, and manage resources efficiently.

Through its intuitive interface and easy-to-use tools, monday.com provides an all-in-one platform for teams to coordinate projects, share files and data securely, communicate with one another seamlessly, and ultimately achieve their goals in less time.

Pricing:
Free Tier – Yes
Basic – $8/m
Standard – $10/m
Pro – $16/m

ClickUp

ClickUp

ClickUp is an all-in-one project management solution designed to help users work smarter and faster. It features a wide range of tools such as task view, team view, calendar view, and mind maps to optimize productivity and collaboration across teams.

With its collaborative capabilities, advanced customization options, and streamlined user experience, ClickUp facilitates rapid decision-making while ensuring that users get the most out of their projects.

Pricing:
Free Tier – Yes
Unlimited – $9/m
Business – $19/m

Asana

Asana

Asana is an online workplace organization tool used by teams to streamline project management and collaboration. It enables users to break down large projects into smaller tasks, assign them to team members, track progress and manage deadlines.

Asana also integrates with other services such as Dropbox and Google Drive, enabling users to attach files and quickly access external resources.

Pricing:
Free Tier – Yes
Premium – $10.99
Business – $24.99

Analytics Tools

Simple Analytics

Simple Analytics

Simple Analytics is the privacy-first Google Analytics alternative. They comply by design with all privacy policies. Including: GDPR, PECR, CCPA and more. Your data is always encrypted and they never, ever, ever store any personal data about your visitors. No cookie banner needed.

Simple Analytics is a privacy-first, lightweight, real-time analytics platform for websites and web apps. It allows users to easily measure and analyze website traffic by providing detailed visitor data such as page views, user location, referrers, device type, and more.

Pricing:
Free Tier – No
Starter – $19/m
Business – $59/m
Enterprise – $99/m

ExactMetrics

ExactMetrics

ExactMetrics is a powerful analytics plugin for WordPress that makes it easy to measure and improve your website’s performance. It provides comprehensive data on user engagement, page views, traffic sources, top content, and more.

It also includes advanced tracking features such as eCommerce tracking, form conversion tracking, custom dimension tracking, and custom event tracking that help make sure you have all the data you need to make informed decisions about improving your website.

Pricing:
Free Tier – No
Plus – $99.50/year
Pro – $199.50/year
Agency – $399/50/year

Google Analytics

Google Analytcis

Google Analytics is a web analytics service from Google that provides insights into website traffic, user acquisition, and other online marketing metrics. It enables marketers to measure the performance of their website and campaigns by tracking data such as page views, time spent on site, number of unique visitors, and conversion rates.

Google Analytics also provides powerful tools for understanding customer behavior, segmenting audiences, and creating custom reports for more in-depth analysis.

Pricing:
Google Analytics is free to use.

SEO Tools

Rank Math

Rank Math

Rank Math is a comprehensive and powerful SEO plugin for WordPress websites. It helps to optimize individual pieces of website content for search engine visibility, and can also be used to manage site-wide SEO meta data.

Rank Math provides an easy-to-use interface that allows users to quickly customize their SEO settings, including setting titles, descriptions, and other metadata for specific pages or posts.

Pricing:
Pro – $69/year
Business – $229/year
Agency – $549/year

ahrefs

ahrefs

Ahrefs is a comprehensive SEO and backlink analysis tool that helps you improve your website’s ranking in search engine results. It provides a wide range of features, such as keyword research, broken link checking, backlink monitoring and reporting, website auditing, content tracking and more.

With Ahrefs’ powerful algorithms, you can quickly identify opportunities to boost your organic traffic and measure the impact of your SEO efforts.

Pricing:
Free Tier – $99/m
Lite – $99/m
Standard – $199/m
Advanced – $399/m

Semrush

Semrush

Semrush is a digital marketing tool that provides invaluable insights into website performance, competitor analysis, and organic research.

It offers keyword research, SEO audit, backlink analysis, content marketing and social media tools to help users optimize their website for search engine visibility.

Read the full Semrush breakdown.

With Semrush, businesses can increase their online visibility and track the progress of their SEO strategies in real-time.

Pricing:
Free Tier – No
Pro – $119.95
Guru – $229/95
Business – $449.95

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